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The Vision
The core vision of the agricultural sector is “A united and prosperous agricultural sector.” It is foreseen that this vision will translate into an agricultural sector that is characterised by:

		Equitable access and participation
		Global competitiveness
		Profitability
		Sustainability
		A better life for all

The Target

By 2015 defend the existing 202 000 jobs in the agricultural sector and have a net increase of 30 000 jobs by ensuring a competitiveness agricultural sector

Impact	Agriculture / Agri Business
Investment Recruitment	Create an Agribusiness Investment Unit in Wesgro
Increasing Employment	Deepen and broaden the skills base in the Province
	Recognizing existing skills and knowledge
	Create a favourable social environment and career paths
Marketing	Develop a marketing intelligence system
	Develop institutional infrastructure for product differentiation
	Additional support and guidance for new entrants
Infrastructural Enhancement	Incorporate off-farm infrastructure needs in the SIP
Strategic Competitiveness	Support access to appropriate technical and economic information, knowledge and institutions
Enterprise Development	Develop new products and business models
Local Economic Development	Ensure that Agriculture receive the necessary prominence
	Single representative institutional agribusiness infrastructure
Economic Empowerment	Enhance land and tenure reform
	Support the Agri-BEE Code of Good Practice
Geographic Distribution	Provision of training, extension and research support to a sufficiently wide mix of enterprises to ensure a good geographical distribution

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